SEO is one of most important and essential factor which all the website owners need to concentrate upon. Optimising for all the search engines will make the website to appear in the first position in the search results. Whenever you are working on the SEO part, it is utmost important to keep updated with the latest tactics as well as strategies. Then only one will be able to get success with top most results for their keywords in SERPS. Some of the modern SEO techniques when followed correctly will yield the website owner with success in search results.
Consider search engines other than Google
Google is one of the largest search engines and more popular, the one which people are largely dependent upon. However, it is not the only search engine, there are many others too such as yahoo, being apart from those there are specific search engines such as Amazon and Apple which are app search engines. In the days too comes the importance for app search engines increases rapidly. Hence, thus comes the role of business owners to concentrate on the factors of app search engines such as app click through rate, engagement and at the same time search queries need to with the keywords.
Understand your audience and user intent
One of the most important thing to keep in mind when optimising the pages for SERP’s then it is quite essential to concentrate on the keywords which users will search. At the same time prefer the type of search they are interested in videos, images or audio and try to optimize in that way. It is quintessential to write the useful content on the webpages that includes the keywords in a meaningful way instead of stuffing them, which yields no results.
Mobile first indexing
Mobile first indexing is given the most important in 2019, because of the increase in usage of mobile for online searches due to the comfort level it is offering to the users. So, it is highly important to have a mobile version of the site and optimized perfectly with good loading speed on various operating system. However, google is considering the mobile content to rank the desktop version of the site to rank in SERPS.
Structured data is more important than ever
Structured data is another important factor that google is looking out in the websites while ranking. Why SEO services required for business may be your question, but they concentrate on these factors for which google is looking and optimize a website accordingly. The effect of having structured data is that search engines will be able to crawl at a faster rate and produce better results.
Quality backlinks is another prime factor where search engines concentrate to rank a webpage. So, maintaining good quality content, images and videos in the webpages will definitely yield with high quality backlinks.
Content is a king in SEO
Content is a king in SEO and it rules a webpage, because only for this and through this users will be visiting a web page. So, it is highly essential to have good and topic oriented content in the webpage. Take it to mind to concentrate on best keyword searches, but don’t overload pages with keywords.
Get ready for voice search
Voice search is another upcoming factor where website owners need to concentrate and win the audience, by providing appropriate results. Google voice search is offering better results for keyword searches than the simple keyword search, especially for product search. So, follow the best SEO guide to improve your site ranking and work on those factors to yield better results and at the same time rank in SERPS.
Artificial intelligence is another area where owners need to concentrate, as it is an upcoming factor that has massive potential. Every tiny and large business are already on their way to implement this factor in their optimisation technique. Google is also trying to figure it put to implement and it will bring a drastic change in SEO environment again.
All these are the top 8 ever green SEO trends that will matter the most in 2019. Follow wisely to keep you in the top of the list!